In the ever-evolving landscape of digital marketing, staying ahead of the curve is imperative for businesses aiming to thrive online. As we step into 2024, the digital sphere is brimming with exciting trends that can redefine your marketing strategies. Here’s a concise guide, designed with your success in mind, outlining the key digital trends to…
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As we have a better understanding of AI and its role in digital marketing, marketers now are able to use it more intelligently. Particularly, AI is now used to harness the ever mounting customer data points on understanding and transforming the customer journey. The main goal of AI is to increase effectiveness, productivity and efficiency…
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Artificial Intelligence (AI) continues to be a hot topic across all business areas, including marketing. This article briefly looks at the current status this year and what we can expect to see happening for the rest of 2018 and 2019. Before we go into that, let’s consider how AI Marketing Automation is coming togehter and…
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