In the ever-evolving landscape of digital marketing, staying ahead of the curve is imperative for businesses aiming to thrive online. As we step into 2024, the digital sphere is brimming with exciting trends that can redefine your marketing strategies. Here’s a concise guide, designed with your success in mind, outlining the key digital trends to…
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There’s no doubt that digital marketing trends are changing at a phenomenal pace. You always have to be forward-thinking. With the latest developments, we’ll like to highlight five must have digital marketing initiatives that every organization should implement today. 1. Conversational Marketing Gartner highlighted Conversational Marketing along with AI early this year in their marketing…
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As we have a better understanding of AI and its role in digital marketing, marketers now are able to use it more intelligently. Particularly, AI is now used to harness the ever mounting customer data points on understanding and transforming the customer journey. The main goal of AI is to increase effectiveness, productivity and efficiency…
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As we start the new year off, here are the 5 best digital marketing trends that happened in 2017 to take note of via eConsultancy: Less than half of consumers satisfied with retail apps. New research from Apadmi has found that retail apps are failing to meet the expectations of consumers, with just 40% of…
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It’s time to turn your digital marketing specialists into generalists! According to Adage last week, there are some key areas to focus on in order to ensure that your message is well positioned across all your mediums. For this, a specific view combined with a general outlook and understanding is needed. In particular, how do…
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Digital marketing trends in 2016. So, what are some of the digital marketing trends in 2016 what will play a key role for your organization? As digital marketing is constantly evolving in terms of new tools, new social platforms, channels and new technology, it can be a daunting task to keep up with all the…
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